Using CRMs to Provide Invaluable Service

Using CRMs to provide invaluable service to clients around the clock with Tracy Freeman 

Businesses thrive by maintaining a large and happy customer base and CRM (Customer Relationship Management) software has been a winning tool in creating that. Tracy Freeman, a Broker and Assistant Manager from Coldwell Banker Real Estate, spoke with us about how CRMs can be utilized in multiple ways, whether it’s keeping track of your client’s wants and needs, building those relationships, noticing trends in your business, or maintaining a connection with your customers. Today’s consumers often want the ability to contact anyone around the clock, and CRMs help facilitate that need while also allowing the user to stay organized.


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Video credit to Amoura Productions and Jacy Riedmann

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